CONSUMER ANALYSIS | What hospitals come to mind? 
| Customized marketing research to find out what your community thinks about you and the hospitals you compete with. Benchmarks include awareness, preference, and more! |
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COMPETITIVE SPENDING | 
| Find out what your competitors are spending on advertising and how. Quarterly analysis includes Share of Ad & PR voice. Detailed spending by hospital. |
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CREATIVE ANALYSIS |
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Organized binder with clips of ads & articles from the newspapers of your choice. Quarterly, with detailed spending by newspaper & messaging analysis. Cataloged by hospital. In-depth TV creative and radio analysis available. |
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BENCHMARKS
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| Annual scorecard pulls all the reporting together so you have measurable benchmarks & opportunity gaps for advertising & marketing. |
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